Features
Everything your business needs to communicate better
Explore in detail all the tools that WhatSMS places at your team's disposal.
Supported channels in the unified inbox
Unified Multichannel Inbox
All your company's communication in a single panel. Your team stops jumping between apps, devices, and personal accounts.
- WhatsApp (via Android Gateway + Cloud API), SMS, Email (IMAP/SMTP), Instagram DM, Telegram, Facebook Messenger, and Web Chat — all centralized.
- Assign conversations to specific agents with one click. Internal transfers with context preserved.
- Conversation status (open/snoozed/resolved), custom tags, and advanced filters.
- Internal notes for team collaboration without the customer seeing them.
- Complete history of all interactions, searchable in seconds.
AI Agents
Artificial intelligence that learns from your company's content and responds accurately — 24 hours a day, 7 days a week.
- Personalized knowledge base: upload PDFs, FAQs, product catalogs, or your website URL.
- Support for GPT-4, Claude, and self-hosted models like Ollama — the company maintains control over the model used.
- Smart handoff to human operator when required, with a complete summary of the conversation.
- Automatic summary of long conversations so the team has immediate context.
- EU AI Act compliant: mandatory transparency — your customers are always informed when interacting with AI.
Flow Automation
Conversation flows and complex automations without writing a single line of code.
- Visual drag-and-drop editor: build flows by dragging message, condition, delay, webhook, action, and AI nodes.
- Configurable automatic triggers: new message, specific keyword, out-of-hours, or new contact.
- Ready-made templates: welcome, lead qualification, business hours, booking confirmation.
- Webhook integration to connect to any external system during the flow.
Android SMS Gateway
Send bulk SMS using your own mobile plan — no contracts with international operators.
- Compatible with any Android smartphone and local SIM card.
- Dual SIM support with subscription selection.
- Dedicated Android app with constant heartbeat, battery monitoring, and real-time delivery reports.
- Completely independent alternative to Twilio, Vonage, or AWS SNS — predictable and controlled costs.
Bulk Campaigns
Reach thousands of customers in a targeted and personalized way — via WhatsApp or SMS.
- Segmentation by tags, behavior, contact groups, and interaction history.
- Dynamic variables in every message: name, last purchase, renewal date, and other custom fields.
- Send scheduling and phased pacing to avoid platform blocks.
- Detailed delivery, read, and response reports per campaign and per channel.
Kanban Pipelines
Transform conversations into business opportunities and manage your team's sales visually.
- Multiple configurable pipelines: Sales, Recruitment, Tech Support, Projects — unlimited.
- Direct integration with the inbox: moving a card in Kanban automatically changes the conversation status.
- Tasks with deadlines and assignees associated with each deal.
- Custom stages that reflect your company's actual sales funnel.
Calendar Management
Schedule meetings and appointments directly from any conversation, without leaving the platform.
- Native integration with Google Calendar and Microsoft Outlook — real-time two-way synchronization.
- Automatic sending of invitations, reminders, and RSVPs via WhatsApp or SMS.
- Team calendar view by agent, channel, or pipeline.
- Automatic scheduling flow: the AI agent proposes available times and confirms with the customer.
CRM and Billing Integration
Connect WhatSMS to the systems your company already uses, without duplicating work or losing data.
- Integration with major CRMs: HubSpot, Salesforce, Pipedrive, and custom systems via API.
- Synchronization with billing platforms and compatible systems.
- Automatic creation of customers and leads in the CRM from qualified conversations.
- Check purchase history and invoice status directly in the conversation window.
Customizable Web Widgets
Incorporate communication channels on your website with widgets configured for every objective and mission.
- Embeddable live chat on any website: WordPress, Shopify, Squarespace, or pure HTML.
- Configuration by mission: customer support, lead qualification, booking, sales, or cart recovery.
- Fully customizable appearance: colors, position, welcome message, and responsible agent.
- Widget conversation history available in the unified inbox, alongside all other channels.
Compliance with the EU AI Act
The European Artificial Intelligence Act (Reg. EU 2024/1689) imposes progressive obligations on systems using AI. WhatSMS is designed to be prepared: users are always informed when interacting with an AI agent, mandatory human oversight is in place, and all AI flows are auditable. Companies using our platform meet the transparency requirements for low-risk AI systems. Learn more about regulatory compliance →
Extra Modules & Integrations
Expand the platform as your business needs grow.
E-Commerce Hub
Direct integration with WooCommerce, Shopify, and PrestaShop. Order notifications, abandoned cart recovery, and real-time stock.
API v2 & Webhooks
Documented REST API (Swagger), event-driven webhooks, and JavaScript SDK. Compatible with n8n, Make, and any external system.
White-label & Multi-tenant
Your company's domain, logo, and colors. Manage multiple clients in independent sub-accounts — ideal for agencies.
Additional AI Agents
Expand your account's AI capacity with independent premium agents per department, product, or language.
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